Explore Pragma’s Watchmaking Universe – Where Transparency, Excellence, and Innovation Embody Luxury.
Traceability & Responsible Innovation
At Pragma, watchmaking is not just about precision—it is about honesty, responsibility, and technical excellence. We create timepieces that are 100% Swiss Made, fully traceable, and crafted with the most advanced responsible materials.
100% Swiss-made
Unlike the industry standard that allows watches to be labeled “Swiss Made” with only 60% of their manufacturing costs incurred in Switzerland, Pragma goes beyond.
Our watches are entirely designed, manufactured, and assembled in Switzerland—without compromise.
How do we prove it?
All material origins and supplier details are openly documented and accessible via the annex of our product pages.
By setting this new standard in transparency, we are giving collectors and enthusiasts the certainty that every Pragma watch is built with the highest integrity.
Eco-materials with proven performance
Including a patented process developed by Panatere® that utilizes solar energy to extract and recycle stainless steel.
The 39 mm cases and pin buckles, created in collaboration with Voutilainen & Cattin SA, are made entirely of recycled solar steel from Panatere SA.
The movements, produced in partnership with Chronode SA, feature bridges and plates made of 100% recycled titanium.
Why does this matter?
It ensures unparalleled quality control and mechanical precision.
It guarantees full mastery over every step of production.
It strengthens consumer trust in the true meaning of Swiss craftsmanship.
5 Years
Guarantee on our caliber developed in collaboration with Chronode SA.
Our Essence Craft
Our debut collection, P1 - Perseverance, embodies these principles, with 82.7% recycled materials, including Solar Stainless Steel, 100% recycled titanium, and CORDURA re/cor™ straps.
A watch built with integrity, for those who value the future of fine watchmaking.
Our Caliber
Our first chronometer timepiece, 100% Swiss-made, is powered by a certified chronometer (ISO 3159) movement with an automatic winding mechanism — housed in a 39 mm Solar Stainless Steel Panatere® case.
We chose titanium for most parts of our movement due to its extraordinary longevity and minimal need for additional finishing treatments.
Developed with Chronode, our caliber features 100% recycled Grade 5 titanium for our bridges and plates.